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Brand information

Tokopedia is the largest online retail outlet in Indonesia. It is a multi-platform B2C and B2B platform based out of Jakarta at Indonesia. Yes, there are many competitors like Lazada in other countries, but Tokopedia has grown so much and become one of the dominant players in its industry.

15 years ago, when Indonesians first started to use the internet, they had no financial credit cards or interbank networks, leading to a lack of payment options on the internet.

In 2007, Tokopedia was established by 16 people with a total starting capital of 20 billion Rupiah (USD $1 million). This company was founded as a way for customers to pay for purchases online by themselves through a combination of credit cards and phone banking