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Brand Information

<p>The BIG3 is a professional 3-on-3 basketball league founded in 2017. The league features 8 teams, each consisting of five players, who compete in a half-court format over a 10-week season. The games are played in major cities across the United States, and the league has attracted many former NBA players as well as high-level street ballers.</p><p>One of the distinctive features of the BIG3 is its innovative rules, which include a 4-point shot, a 14-second shot clock, and a unique scoring system that allows teams to win by either reaching a set point total or by being the first to reach 50 points. The league also has a unique player draft process that allows players to sign up as free agents, rather than being assigned to teams through a traditional draft process.</p><p>The BIG3 has quickly established itself as one of the most exciting and innovative professional sports leagues in the United States, attracting large crowds and a significant following on social media. The league is also known for its entertainment value, with music, celebrity appearances, and other interactive elements woven into the game day experience.</p><p>Since its inception, the BIG3 has attracted some of the biggest names in basketball, including Allen Iverson, Chauncey Billups, and Jermaine O'Neal. With its fast-paced, high-flying action and innovative rules, the BIG3 is a must-see event for basketball fans and anyone looking for a new and exciting sports experience.</p>